Analysis

Analysis needs to be easy:

• Analyse data interactively -- no need to look through pre-defined tables and reports

• Use standard software like Microsoft Excel -- no need to learn specialised software
• Receive tailored training -- no need to figure out how to do things without help

These three features are explored in more detail in the sections below

If analysis is really this easy, then anyone should be able to analyse data, not just analysts. This has major benefits:

• Empowers all staff, to rapidly and flexibly answer questions
• Frees analysts to focus on the most complex problems
• Gives organisations a competitive advantage. Listen to this Harvard Business review podcast to find out how